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7/17/2006 11:13:25 AM ET
SWISS MEDICA TO PURSUE MILITARY AND INTERNATIONAL CONTRACTS WITH THE APPOINTMENT OF CHRISTENSEN CO. AS STRATEGIC BUSINESS ADVISORS FOR IMMEDIATE RELEASE
Stock Symbol: OTC BB: SWME June 17, 2006
Toronto, Canada – Swiss Medica, Inc. (OTC BB: SWME) announced today its intention to pursue military and international contracts with the appointment of Mr. Chad Christensen, Managing Director of Christensen Co., as Strategic Business Advisor.
With a distinguished career in international banking, and advisor to several Fortune 500 companies, Mr. Christensen brings to Swiss Medica a wealth of national and international contacts at all levels of business and government. He will assist the Company in its continuing development of national and international markets.
Mr. Christensen is currently serving his second term in the Nevada State Legislature. He is also a Member of the Globalization Board, George Washington University's Elliott School of International Affairs; a Member of the Transportation & Homeland Security Committees, National Conference of State Legislatures (NCSL); a Member of the Commerce and Economic Development Committee, American Legislative Exchange Council (ALEC); and is an Honorary Commander at Nellis Air Force Base (Las Vegas, Nevada).
"With Mr. Christensen's extensive knowledge and experience in navigating government and international trade agreements, he will spearhead our efforts in these areas. Swiss Medica is pleased to have Mr. Christensen join our team and open up new business opportunities for our products." said Grant Johnson, Swiss Medica's President and COO.
Mr. Christensen is a graduate of Brigham Young University, and is Managing Director of Christensen Co., an agency specializing in business development and sales management.
About Swiss Medica, Inc.
Swiss Medica is a specialty pharmaceutical company focused on commercializing over-the-counter clinically- tested, patented all-natural products that relieve chronic ailments. Swiss Medica builds its brands through innovative and focused distribution and marketing strategies. Swiss Medica's mission is to be a world leader in the commercialization of over-the-counter, safe and effective chronic ailment treatments. Please visit our websites at www.swissmedica.com, www.O24zone.com and www.pmsescape.com.
Swiss Medica's flagship product, the O24™ Pain Neutralizer, holds US Patent #6,444,238B1. The O24™ pain relief solution has been used and recommended for its fast-acting and long-lasting benefits by healthcare professionals and athletes in the United States, Canada and in Europe. O24™ is widely available over-the- counter throughout the United States and Canada in leading pharmacies and other retailers. Customers can also visit www.O24zone.com, for ordering details and store locators for the nearest pharmacy.
Swiss Medica has recently launching the patented O24 Fibromyalgia™ pain reliever (US Patent #6,444,238B1) over-the-counter in North American retailers. The National Fibromyalgia Association (NFA) recently awarded O24 Fibromyalgia™ their first NFA Seal of Approval. Over 10 million Americans suffer from the long-term pain associated with fibromyalgia. In a randomized double blind clinical trial conducted in 2005, 88 per cent of the patients who used O24 Fibromyalgia™ reported mild to markedly better improvement, versus only 7 per cent who used the placebo. Customers can also visit www.O24zone.com for ordering details and store locators for the nearest retailer.
Swiss Medica also distributes PMS Escape® which holds US Patent #'s 5760014 and 5612320. PMS Escape® is a specially formulated group of carbohydrates, vitamins and minerals, clinically proven to reduce changes in mood and appetite that women experience during the premenstrual period. Customers can also visit: www.pmsescape.com for additional information and ordering details.
Forward-looking statements in this news release are made pursuant to the "Safe Harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, risks relating to the ability to close transactions being contemplated, risks related to international sales and potential foreign currency exchange fluctuations, continued acceptance of Swiss Medica's products, increased levels of competition, technological changes, dependence on intellectual property rights and other risks detailed from time to time in Swiss Medica's periodic reports filed with the United States Securities and Exchange Commission and other regulatory authorities.
For more information, please contact:
Swiss Medica, Inc. Investor Relations Contact: David Jones 1-866-485-4243 djones@swissmedica.com
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